Finding You

In Money making Tour I showed you all of the ads I have on my blog. All of this is very nice, looks cute and all that, but it is only the start. Remember a while back I blogged on the secrets of business. The first secret was having a product. No product, no business – simple as that. The ads and links I have on my website is the product. It comes all neatly made, ready to stick on and free.

The second secret to business applies after you filled up your blog or website with ads and links and other woolies that can make you money. Your client needs to be able to find you. On the internet it works the same as in real business. If your client cannot find you, then you have no sales. If you have no sales you have no business.

Getting the client to find you is not that hard either. You have to do your bit though. Search engines provide a lot of potential clients if the clients can find you in the listings. It’s another pre made tool you can use. Like everything on the net, you have to know how. 

Most people that use search engines only looks at the first couple of entries, the rest gets ignored. You do it too when you search. If 1000001 entries are listed when you search your topic, do you ever get past page four? The first couple of entries are where you want your site to be then. 

I found a simple little thing you can do to move up in the listings. It is actually something that went right past me. It is cashing in on the way search engines work. A search engine not only looks at the content of your site, it also takes a look at what is linked to your site. It reads all of the back links you have posted with your comments. It does that with every site or blog it gets to. How does this work for you?

When a search engine finds a site that has a lot of back links on a lot of other sites, it assumes that a lot of people likes the content of this site, and moves it up in the listings. What does this mean in practice?

Every time you read a blog, make a comment and ad a link to your site, you move your site up a fraction in the listings. So every time you go out and do the social thing, leaving your mark before you go, you improve your client’s chances of finding you in the first four pages of his search.

At first this went right past me. I am not a social type of person. I also don’t comment easily. I had to change this. Changing it makes it easier for you to find me. That is what we both want.